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Lydia Carroll

Lydia Carroll

Head of Content

Lydia has been Head of Content at Glass Digital since May 2021, and has worked in digital marketing since 2017. As the manager of our Content team, she oversees the delivery of all Content campaigns, with the goal of boosting online search visibility for our clients. Lydia holds a degree in English Literature and an MA in Creative Writing, both from Newcastle University. In her spare time, she likes reading, writing fiction, growing roses, eating pastries, wine, and karaoke — the latter two of which are often enjoyed at the same time.

11 May 2023
AI for SEO: when should you use AI in content creation?

by Lydia Carroll

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19 Apr 2021
How to write brilliant buying guides: 5 tips that will drive traffic and increase conversions

by Lydia Carroll

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25 Mar 2021
How to create a user-friendly, search-optimised FAQ page that helps drive sales

by Lydia Carroll

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25 Jan 2021
5 tips to take your content marketing strategy to the next level in 2021

by Lydia Carroll

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30 Dec 2020
5 mistakes that could be holding back your ecommerce site's SEO

by Lydia Carroll

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11 Dec 2020
The most important digital marketing lessons we learned in 2020

by Lydia Carroll

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23 Nov 2020
Google Page Experience update: What is it & what does it mean for your site in 2021?

by Lydia Carroll

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